Customers - We believe the primary purpose of our company is to serve our customers. We seek to "wow" our customers with responsiveness and great products.
Ethics - We will conduct our business at all times and all places with absolute integrity with regard to employees, customers, suppliers, community, and the environment.
Employees - We are dedicated to providing a positive, challenging, rewarding work environment for all our employees.
Quality - We are dedicated to the never-ending process of continually improving our quality of products, quality of service, quality of communications, quality of relationships, and quality of commitments.
Simplification - We seek to simplify our business process through the constant reexamination of our methods and eliminations of all non-value added activities.
Entrepreneurship - We strive to create an environment which encourages autonomous decision-making and a sense of ownership at all levels of the company.
Profit - Although profit is not the sole reason for our existence, it is the lifeblood that allows us to exist.